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Things that make you go, hmmmmm…..

29-Apr-2008
I’m all for creativity and trying out new concepts when it comes to food and the dining experience.  In fact there are many little gimmicks that catch my attention.  For instance, Happy Hour is really a gimmick but one that has been around so long that we all just accept it as "natural".  And, as you may have realized I happen to love Happy Hour!  But every now and then some new promotion comes up and I really just wonder what the chef or PR person or whoever was thinking. 
 
That’s the case with this latest idea from Veil.  I haven’t been in for a little while so maybe they need to boost numbers or maybe they just thought this would be a fun thing to do but their latest idea is an upscale TV dinner. 
 
Here’s some info from the press release:

"Stylish, heavy, porcelain plates with a main dish nook and three compartmentalized squares for side dishes along the top are debuting on Veil’s bar menu every Tuesday night. But rather than the one-dimensional Salisbury steaks of the past, diners can expect dishes like all-natural baked chicken, with two-year-old Cabot cheddar macaroni and cheese, fresh and local vegetables, and a confectionary treat like Cree’s Valhrona chocolate brownie with house made cinnamon marshmallow. TV dinner components will change weekly, and are priced from $16 to $20, but will always include a winning combination of protein, starch, vegetable and a delicious sweet treat."

And there’s a photo of the new compartmentalized plate.  I don’t know, call me a stick-in-the-mud, but for some reason this whole concept doesn’t really resonate with me.  Or with what I think of when I think of Veil. 

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2 Comments
  1. Jill permalink
    29-Apr-2008 12:41 pm

    I\’m with you……the whole "winning combination of protein, starch, vegetable and a delicious sweet treat" just doesn\’t get my mouth watering…..if i want a TV dinner (ugh), I\’ll buy it at the grocery store 10 for $10.  lol

  2. Culinary permalink
    01-May-2008 8:29 am

    Hi jill!  Glad to know I"m not the only one…  ;-)

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